Sweden calling: Growth in business and tourism ties with India
There is a 23% increase in the number of tourists from India to Sweden according to a report shared by Visit Sweden and the Consul General of Sweden in Mumbai.
An improved people to people exchange, increased trade between the two nations, a concerted Government interest from both sides and direct flights have contributed to this growth.
More than a 190 Swedish companies are registered in India including Ericsson, Volvo, H&M, Scania, DeLaval, Tetra Pak and the latest entrant being the much-awaited, global home furnishings giant IKEA. In addition, several small and medium enterprises and Swedish startups have India plans too. This growing bridge between India and Sweden has impacted tourism positively.